Parent or guardian stays in control
No child accounts, no open-ended child chat, and no behavioural advertising to children.
Sign in to ShelfQuest
Enter your email and we'll send you a sign-in link — no password needed.
ShelfQuest uses sign-in links sent to your email. No passwords are stored. See our privacy commitment in the product brief.
Pioneer New World
Scanner ready
Private list
Phone app mode
Open ShelfQuest from your home screen
Local New World
Welcome to Pioneer
Fresh food, family planning, and your list are ready.
Club+ List
Today's New World list
New World List
What are we adding?
Add selected list items to a hunt
Lists
Shopping lists
Active, mapped, and unmapped items stay together behind the scenes.
Current list
Today's New World list
Phone app mode
Add ShelfQuest to this phone
It opens like an app, but you choose the install.
- Android: open the HTTPS demo in Chrome, tap Add to phone, then confirm.
- iPhone/iPad: open in Safari, tap Share, then Add to Home Screen.
- If install does not appear, use the browser menu or keep using the demo link.
Store badge
Choose your store
Pick the local New World shopfront for today's list. ShelfQuest uses store anchors and product locations, not child tracking.
Guardian controlled
Family-safe by design
Scan-based in-store location
ShelfQuest uses shelf/product scans to infer broad store position. It does not run background GPS tracking.
Helpful routing, not creepy surveillance
Store data powers safer family routes and clear supermarket guidance.
26k products
Product catalogue
Search the Pioneer catalogue with the same matcher used for freestyle list suggestions.
Meal Inspiration
Family meal ideas
Fresh produce, family dinners, cost cutters, and baking baskets all add to your selected shopping list.
Rewards
Fresh Finds
Fresh finds and family dinner wins load after sign-in.
Family Hunt
Choose a family quest
Guardian in control
Pick a child-safe trail, start the quest, then scan products or shelf labels to progress.
Guardian settings
Scanner
Scan a New World clue
Shelf label, product barcode, or fixture QR
Tap Scan barcode, then point at a real product barcode or shelf label.
Shelf labels only
No GPS tracking. Guardian in control. Store anchors tell ShelfQuest where the shelf is.
Family Hunt
Find the next clue
Parent route nearby. Keep the clue team together.
Result
Scan result
Make your own map
Scan as you walk the store
Select a map or tap + for a new one. The scanner opens first, and each barcode scan is added to the builder below.
Map builder
Session not started
Map builder
Quick route